Real-Data Analysis Report
Not a fictional company and not made-up numbers — this shows what an analysis report built from real data (GA4 and Google Search Console) for our own site, netsujo.jp, actually contains.
- Site
- Netsujo Inc. (netsujo.jp)
- Cross-source freshness anchor
- 2026-10-04
- Measurable period (Search Console)
- From 2025-04-09
- Comparison periods
- Fixed baseline 28 days (2026-03-01–2026-03-28) vs. published comparison 28 days (2026-09-15–2026-10-12)
- Source
- Google Search Console, Google Analytics 4, and repository implementation records
01 / KPI summary
A comparison between the fixed baseline 28-day period and the published comparison 28-day period. The baseline is a comparison anchor, not the earliest available measurement.
| Metric | Fixed baseline (2026-03-01–2026-03-28) | Published comparison (2026-09-15–2026-10-12) | Source |
|---|---|---|---|
| Search impressions | 1,514 | 36,996 | GSC |
| Search clicks | 70 | 428 | GSC |
| Organic-search sessions | 112 | Not measured | GA4 |
02 / Search impressions and clicks over time
Complete-month Search Console data within the canonical public measurement window. Partial and stale months are excluded:
| Period | Search impressions | Search clicks |
|---|---|---|
| 2025-05 | 2,084 | 123 |
| 2025-06 | 3,068 | 84 |
| 2025-07 | 2,802 | 87 |
| 2025-08 | 3,165 | 83 |
| 2025-09 | 2,205 | 73 |
| 2025-10 | 1,114 | 69 |
| 2025-11 | 1,415 | 66 |
| 2025-12 | 1,702 | 80 |
| 2026-01 | 1,831 | 74 |
| 2026-02 | 1,296 | 60 |
| 2026-03 | 1,700 | 74 |
| 2026-04 | 10,455 | 158 |
| 2026-05 | 23,366 | 263 |
| 2026-06 | 32,890 | 410 |
| 2026-07 | 38,039 | 506 |
| 2026-08 | 39,850 | 383 |
| 2026-09 | 43,129 | 426 |
Condensed from the same monthly GSC series shown as a chart on the Japanese report page.
03 / Organic-search sessions over time
Complete-month Organic Search session data from GA4. Unsupported business-conversion metrics are not presented as outcomes.
| Period | Organic sessions |
|---|---|
| 2025-05 | 173 |
| 2025-06 | 144 |
| 2025-07 | 134 |
| 2025-08 | 108 |
| 2025-09 | 101 |
| 2025-10 | 101 |
| 2025-11 | 91 |
| 2025-12 | 107 |
| 2026-01 | 121 |
| 2026-02 | 108 |
| 2026-03 | 118 |
| 2026-04 | 220 |
| 2026-05 | 467 |
| 2026-06 | 658 |
| 2026-07 | 848 |
| 2026-08 | 618 |
| 2026-09 | 283 |
Derived from the same complete-month GA4 Organic Search series used by the Japanese report page.
04 / Top search queries and top landing pages
Individual search queries can include information that risks identifying the searcher, so they are not included in this public snapshot; top landing pages will be added in a future update, in aggregated form only. Clients receive a client-specific list of top queries and top landing pages as part of the delivered report.
05 / Technical improvements made
| Improvement | Before | After | Source |
|---|---|---|---|
| JSON-LD structured-data types implemented | — | 22 | Repository implementation (src/components/seo/json-ld.tsx) |
| 301 redirects set up | — | 66 | Repository implementation (next.config) |
| Structured-data warnings | 5 | 0 | Self-reported in improvement-log article |
| Incorrect redirects fixed | 30 | Fixed | Self-reported in improvement-log article |
| Open Graph (og:type) fixes | — | 62 articles | Self-reported in improvement-log article |
| Internal links to service pages | 0 | 6 | Self-reported in improvement-log article |
06 / Priority pages to improve (impact × effort)
Improvement targets are organised on two axes: impact and effort. What follows is the analyst's qualitative judgement for this site (based on reviewing the public pages), separate from the KPI and trend data above. Page-level figures and impact/effort scores are not included in this public snapshot.
1. /services/signal — Finding (qualitative): reviewing the public page, we judged that the explanations repeat themselves, and that the paths to the CTA, deliverables, and pricing are hard to follow. Direction: simplify the first screen, deliverables, and pricing path, and move the real report and case studies higher up the page. Impact × effort: high impact / medium effort (a qualitative judgement, not a numeric score).
The delivered report ranks multiple pages for the client's own site, based on that site's data.
07 / 90-day improvement plan
| Phase | Focus | Items |
|---|---|---|
| Month 1 | Analysis and priorities | GA4/GSC analysis, KPI baseline, priority pages, 90-day roadmap |
| Month 2 | Building deliverables | Page copy and FAQ, structured data, title/description, measurement specification |
| Month 3 | Implementation and verification | Implementation support, post-launch checks, initial data analysis, next improvement plan |
How to read this data
- Figures compare the fixed baseline 28-day period with the published comparison 28-day period. The baseline is a comparison anchor.
- They do not represent Netsujo SIGNAL's causal effect on their own — they include the whole site, seasonality, and external factors.
- Both comparison periods are aligned to 28 days.
- Historical published measurements can extend beyond the range currently returned by the API. Unavailable values are not replaced with zero.
- GSC and GA4 are evaluated against the same comparison end date. A metric is withheld when its source does not cover that date. These figures are not live counts.
- Monthly tables include only complete calendar months inside each source's proven coverage. Partial first/last months and source-stale months are excluded.
Netsujo Inc. / Netsujo SIGNAL. These figures reflect the trend across our site's ongoing operation, content additions, and technical improvements. They do not isolate SIGNAL's causal effect on their own, and they do not guarantee search ranking, inclusion in generative-AI answers, enquiry volume, or any other outcome.